Foursquare Day, April 16, 2013 and Foursquare Day Atlanta at 5 Seasons -...
What is Foursquare?read more
View ArticleThe Value of Content Marketing & Cost per Engagement: Cost per Click, Cost...
How Do We Measure ROI on Marketing & SalesThe value of content marketing, measured by cost per impression (an old and hated metric), average response rate (a guideline only), or cost per engagement...
View ArticleFactors Influencing Success in Change, Attributes of Innovation
I found this list many years ago and wish I know who to credit. Let me know, if you know. I adapted this for my own consideration.Factors influencing success in changeAttributes of InnovationRelative...
View ArticlePinterest for Business, Sign Up and Get Your Business Pinterest Profile (or...
Sign Up for Pinterest for BusinessGet your business Pinterest account (profile) or convert a personal account profile to a business account profile.Click to Create a Pinterest Business Account or...
View ArticleOnline Note-Taking Apps: Evernote, Google Keep, Pocket, Springpad
Note Applications: Web-based These are information collection, organization & retrieval tools that work across a multitude of devices, operating systems, and browsers. One main function is to save,...
View ArticleWhy Your Website Should Play Nice with Mobile
Your website is a portal into your brand. It is the first introduction most potential customers will have to your company’s voice, mentality and mission. In many cases, it’s also the only way they’ll...
View ArticleFormatting for Readability and User Friendliness, Often an Immediate...
Here are some initial observations I prepared for a client, evaluating across all the writers and content of blog posts, press releases, and website. These suggestions improve the reading experience...
View ArticleCheck Your Digital Marketing Performance; How I Do a Quick Assessment
How Are You or Your Company Performing Across the Web & SocialWhen I do a preliminary check of a potential ally or client I have a quick procedure that includes evaluating web performance, online...
View ArticleDashboard Apps: Chime, Cyfe, Databox, Ducksboard, Easy Insight, Geckoboard,...
BUSINESS DASHBOARD & VISUALIZATION APPLICATIONSread more
View ArticleMarketing Automation & Drupal: Presentation by Jim Caruso to the Atlanta...
Leads.The economic downturn forced marketing organizations to do a better job communicating and quantifying their strategies, tasks, and success.read more
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